![[Photo Xavier Paredes.png|350x350]]
## Profile
**Xavier Paredes** is a seasoned **Data Engineer & BI Developer** with over 7 years’ experience in designing and delivering data-driven solutions for media, gaming, retail, and consulting clients. Adept at building end-to-end analytics pipelines, driving business performance insights, and mentoring cross-functional teams. Based in Barcelona, Xavier combines deep domain expertise with hands-on technical skills to translate complex data into actionable intelligence.
## Career Highlights
### Medior Data Engineer
**MAXQ Analytics (May 2025 – Present, Barcelona)**
- Design and expand data models to enable absorption into centralised semantic models.
- Coordinating with clients and stakeholders on delivering sprints and projects.
- Applying and upgrading data architecture and ELT-workflows in line with frameworks.
### Analytics Engineer
**Looker Consulting (Sept 2021 – Present, Barcelona)**
- Lead data consulting engagements for clients including LaSalle, Crunchyroll, Nike, Flow, and Prisa, architecting Looker-based dashboards and self-service BI platforms
- Designed and implemented ETL workflows to consolidate multi-source data into centralized analytics schemas.
- Conducted training sessions and “data literacy” workshops, upskilling 20+ business users on Looker best practices.
### Business Performance Manager
**King (Mar 2019 – Sept 2021, Barcelona)**
- Defined KPIs and built automated reporting frameworks to monitor game performance, monetization, and user engagement.
- Partnered with product and finance teams to run A/B tests, informing key pricing and feature decisions.
### Senior Data Scientist
**King (May 2016 – Mar 2019, Barcelona)**
- Developed predictive models for churn and player lifetime value, improving retention strategies.
- Built Python-based data pipelines ingesting >10M records/day into analytical databases.
- Championed migration of on-premises data workflows to cloud environments.
### PhD Fellow
**Universitat de Barcelona (Oct 2012 – May 2016, Barcelona)**
- Conducted astrophysics research, publishing in peer-reviewed journals and presenting at international conferences.
- Taught differential equations and vector calculus to undergraduate cohorts.
## Education
- **PhD, Physics** – Universitat de Barcelona (2012 – 2016)
- **MSc, Astrophysics** – Universitat de Barcelona (2012 – 2013)
- **Postgrad, Data Science & Big Data** – Universitat de Barcelona (2015 – 2016)
- **BSc, Physics** – Universitat de Barcelona (2012)
## Certifications
- Introduction to Big Data with Apache Spark (BerkeleyX, Jul 2015)
- Tackling the Challenges of Big Data (Coursera, Jun 2015)
- A/B Testing (Google, Mar 2016)
- Learn SQL (DataCamp, Jan 2016)
- Python Programming Language (Udemy, May 2014)
## Core Skills & Technologies
- **Languages:** Python, SQL (PostgreSQL)
- **BI & Visualization:** Looker, Tableau
- **Data Engineering:** ETL frameworks, data modeling
- **Cloud & Infrastructure:** AWS fundamentals, containerized workflows
- **Other:** A/B Testing, Big Data (Spark)
## Connect
- **LinkedIn**: [Xavier Paredes](https://www.linkedin.com/in/xparedesfortuny)